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Our Story

Timba Trading (Pty) Ltd was registered in July 1970. Against the modest means and background of early, post independent Botswana, the business likewise kicked off from humble beginnings as a general dealer in Gaborone’s African Mall. Timba Trading was the brainchild of both Mr. Ayoob Khan, who had chosen to make Botswana home after coming from India as an adolescent, in partnership with his wife Late Hajira Bibi Khan, a resourceful daughter of the soil who was born in Otse.  
Painstakingly, they built their business over the years, adapting to exciting changes in the market and the infectiously optimistic operating environment within the fledgling democratic republic of 1970s Botswana. Ever conscious of the community’s growing sophistication and tasteful needs, Timba Trading developed its business model and morphed into its current trade in answer to the market’s burning desire for a reliable supply of quality fabrics. It was in the 1980s however, that the pair fully committed to the viability of servicing the gap that then existed in the market, allowing them to consolidate and define their core business around the fabrics, textiles, haberdashery and accessories niche.
Needless to say, it took a special kind of entrepreneurial instinct, discipline and commitment from founders Ayoob Khan and the Late Hajira Bibi Khan, (also fondly known as Mma Khan). They believed very strongly in taking the risk to pioneer their type of business based on a real need in the local market, as Batswana were forced to make difficult trips to South Africa for simple purchases that we take for granted today. In fact, Mma Khan also believed there was enough creative talent within the local community to nurture and encourage downstream activities and employment opportunities in the garment making, clothing and fashion business. Thus, the success of Timba Trading would significantly

depend on fueling and supporting the innate spirit of innovation and self-reliance among local communities, helping to increase the expression of their creative talents and flair, unlocking significant economic value.

47 years on, Timba Trading, a family run business still remains true to its motto and is proudly known by its legion of loyal customers for providing affordable quality products and customer service for all sewing needs. The company continues to stand by its stated mission to deliver world class service based on offering convenient, affordable and customized solutions, which are readily accessible right within every customer’s radius.
Timba Trading remains to provide excellent and convenient access to products at affordable prices. At the core of its operations, the company will continue to prioritize and maintain reliable supply, as well as keeping abreast of current global trends to ensure that customers are always up to date with the world’s dynamic fashion industry. They are currently focused on developing it brand, strengthening its influence and expanding its service footprint across the nation.
This next phase of growth is projected to help the company fulfil its cherished goal of becoming a truly national brand within the next year. As a successful citizen owned business that has grown with the nation, Timba Trading takes this opportunity to thank all for their support to date. The company looks forward to building and strengthening rewarding relationships with current customers and stakeholders as well as welcoming new partners, clients and stakeholders.

VISION STATEMENT

We aspire to be the leading company nationally, in the textile, fashion and design industry through better quality products, latest trends and continuous innovation. We try hard to earn our customers’ enthusiasm and loyalty through continuous improvement driven by integrity teamwork and innovation.

MISSION STATEMENT

It is through our passion and commitment to our clients that we are able to develop and nurture good relationships and provide a world class, exceptional service. Our business does not solely depend on the high quality products we sell, rather, the quality of tailor made and bespoke services in which we enrich our customers work. Timba Trading is not a mere shopping destination—it is an experience. We strive to achieve high levels of efficiency, cost effectiveness and trend forecasting.

VALUE STATEMENTs

 
    • CUSTOMER COMMITMENT
We develop long-lasting and trustworthy relationships with our loyal clients that make a positive and meaningful impact in our customers lives too. All our decisions are based on how best we can cater for our customers’ needs. They are our number one stakeholder.
    • QUALITY
We provide products and service of a premium and unsurpassed quality that together deliver an overall positive experience for our clientele.
    • INTEGRITY
We uphold the highest standards of integrity, honesty and validity in all our actions, dealings and decision making on a daily basis.
    • TEAMWORK
We work together to meet the needs and expectations of our customers and to help the company grow further. Teamwork is a core principle of our organization knowing well the importance of interdependence. Just as clothing needs fabric, thread, buttons and zip—this is the metaphoric amalgamation of the staff at Timba Trading.
 
    • RESPECT FOR PEOPLE
We value our employees, customers and competitors and furthermore, encourage their development and reward their performance.
    • GOOD CITIZENS
We are good citizens in the communities in which we live and operate in. We continuously engage in social work trying to enhance and enrich the lives around us.
    • A WILL TO EXCEL
We exhibit a strong will to excel in the market place and in every aspect of our business. We are determined, focused and resilient. We will stop at nothing to help provide the best service and products for our consumers.
    • ACCOUNTABILITY
We take responsibility and are accountable for delivering on our commitments, delivering high quality products and delivering meaningful services.
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